Wednesday, September 05, 2007

Apple Haters or Poor Reporting and Editing

Money and CNN misread Apple and miss quote analysts

The headline is
UPDATE: Apple IPhone Price Cut Shows Rare Misstep

SO 5 Graphs down they have jobs say- "We're going to get even more aggressive," Jobs said during a company event on Wednesday in San Francisco. "We're going to get even more aggressive. The customer satisfaction is off the charts."

8 Graphs down - "You have to speculate that even though Steve said it would sell 1 million units at the end of the month, it's not as fast as he would like," said Van Baker, an analyst at research firm Gartner Inc. "I'm not surprised by the price cut, but I'm surprised by the magnitude."

11 graphs down is the money quote burried near the end - "Investors think something is wrong with demand, but we felt even before the price cut that Apple was going to make or even exceed its targets," said Gene Munster, an analyst at Piper Jaffray. "In the short term, it will cost them some profits, but there's an even better tradeoff."

But the graph ends there not explaining the better trade off - I say both apple haters AND Poor reporting-editing.

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